Fréttablaðið, a largely circulated daily in Iceland, recently interviewed Sóley
and talked to her about the founding of Sóley Organics, the theater and her ADHD.
Sóley founded the company in 2007 after having been an actor in the Reykjavík City Theater for 15 years. “I didn´t see myself growing old in the theater” she says, and emphasizes that she has always had an interest in herbs and the active agents within them.
When she decided to leave acting, Sóley started working on how to create products with her healing herbs without parabens, preservatives or any other chemical agents that can harm man or nature.